Amongst the topmost fitness brands in the world, Reebok is a subsidiary of German Sports giant Adidas. The product range of Reebok includes clothes, footwear and accessories in fitness, running ad CrossFit sportswear.

The official footwear and apparel sponsor for Ultimate Fighting Championship (UFC), CrossFit, Spartan Race, and Les Mills, it was founded as a companion company to J W Foster and sons in 1958. The Union Jack has always been a trademark for Reebok’s apparel. It is featured in some of the company’s classics till date.

Along with the regional offices in Amsterdam, Montreal, Hong Kong, and Mexico City, the global headquarters of Reebok, which were earlier located in Canton, Massachusetts were moved to Boston in 2016.

With advanced and patented technologies, Reebok has been a pioneer in the sports segment. Catering to the needs of men and women in different sports and activities, the product range has been a hit amongst the buyers.

The company’s President is Paul Fireman.

Get all latest news related to Reebok Industry at Newshour Press.